Marketing

April 21, 2011

How to market green and mean…

Men like it mean. Women like it green. That’s the thought behind this article on how to market “green” products or technologies. Interestingly, many years ago […]
April 15, 2011

1million shares traded just because we did what we said we would?

Who’d-a-tot? Today we announced the delivery of an annual report and were rewarded simply for meeting expectations. Over one million shares traded and almost doubled the […]
April 7, 2011

The Apple ecosystem grows once more…

News today that ESPN and Apple have reached an agreement to deliver live sports over the iOs platform products. So now the Apple ecosystem grows once […]
April 6, 2011

From “sell” to “tell” to “listen”…

Modern sales practices often fail to follow the most basic rules of communication and engagement. If you watch the video on my previous post about the […]