The Art of the Blog

Blogging, the latest communication tool, is used for so many purposes that I began reading how CEO’s affect the “brand” of their company through their blogs.
Some CEOs have copywriters that write on their behalf and simply put their name to it. Others have to put their blog posts through legal teams to help avoid potential liability. Essentially, these are “bleached blogs” which frankly are unrealistic if they believe that the public at large is interested in such banter when they know its corporate poppycock.
For me, this blog remains a means to express myself so that you, Miss/Mr/Mrs Public, is entertained, provoked into thought or simply educated by what I write. I do not profess to be a “superior mind” in anything, yet I asked for this blog to be established so that I can give my insight into every day solar life, our industry and a host of other issues I wished to write about. My partner Arlene loves to say that one day she’s going to get me to write a book. Perhaps it’s title would be “Sassy Thoughts”.
Interestingly enough, when I advised my blog notification list that I wasn’t going to notify them any longer, I received several emails asking me either to reconsider or how to sign up for an RSS which would have the same effect.
The art of the blog is about relevant, honest and thought-provoking writing which leads us all to think just a little more than the superficial process we often give to issues simply due to the lack of time in our busy lives.
The solar world is in its infancy. Hopefully, each time I write, I somehow attract another member to the solar world community. It’s a wonderful thing to be involved, to use, to gospel about a renewable and clean energy source. When I was in autoparts, I can’t imagine holding the imagination of a young group of kids at school with a lecture about “ball joints”. I’ve done that a few times as a solar industry member, and I have to say, it is extremely rewarding when a those kids can’t get enough of what you’re talking about. Now I know how their successful teachers feel.
Honesty, ethics, integrity, and democratization of information is partly what my blog is about. I have posted positive AND not so positive comments alike. With 1200 or so different individuals visiting my blog in February to date, I hope they felt enriched by what they read.
Sass

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